Understand that Social Media Marketing is like Throwing a Party.

In the book, the author compares logging in on a social media platform, reading and sharing post with friends and family you’re connected with to a party. At a party, you show up meet various people, talk, and share your time with each other. However, throwing a party and attending a party are two completely different things.

                Lets’ explore the importance of marketing a party on social media. Starting with the invitations or promotions. As stated in the book a great party needs great guest. Therefore, we must decide who should be on the guest list. The next step is how to send invitation now a day’s invitations can be a text, a phone call, email, Facebook invite, or even by postal mail. However, to get them to show up you must advertise your event make them interested, then they will want to come.

                Moving forward a good party has great entertainment or in this case content. You need to give your guest a reason to “hang out” on your Facebook page, YouTube channel, etc. Will you provide them with something educational, something funny or anything else. The final step is hosting the party. This step requires on going management. As the host, you probably will not get to enjoy everything your guest are but it is important to make sure they are enjoying themselves. Therefore, making sure everything is running smoothly is a must.