Tuesday, February 7, 2017

How Social Platforms celebrated Super Bowl 51


Super Bowl Sunday maybe the next most celebrated day after national holidays, many people celebrate so much they wish the Monday after was a holiday to get the day off work. Let’s face it we all wish the game was earlier in the day of even played on Saturday night. With all of the excitement of the bowl game how did each social platform use Super Bowl Sunday to their advantage?

                Each social platform such as, Facebook, Twitter and Snapchat all had different ways to connect people all over the world watching the big game on Sunday. First Facebook added the profile picture frames in 2015 so each individual could show their support for their favorite team. Furthermore, Facebook has put their emphasis on Messenger this time around, with new virtual masks to help show your support.  Moving Forward, Snap Chat also created a special filter advertising Gatorade. This specific filter allowed the use to view themselves with the Gatorade being poured over their head kind of like the players would pour over the winning coaches head. Finally, Twitter in my mind advertises the Super Bowl the best. Not only do they create emoji’s for each team playing but also a Super Bowl emoji in case you don’t follow or want to cheer for either team.  Moreover, what is the Super Bowl without a great half-time show and the creative commercials. Twitter was able to promote Lady Gaga and Pepsi with their very own emoji. Twitter’s also introduced a new dedicated Super Bowl Moment to ensure people don’t miss any of the key news or highlights.

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